Flax to Fabric, Introducing the First Chapter of Essência'25

Flax to Fabric, Introducing the First Chapter of Essência'25

At Pavão, we believe that true luxury lies in the details. It’s about the time, care, and skill poured into every thread. With our Essência'25 collection, we’re proud to introduce a line of premium linen shirts that embody elegance, comfort, and timeless style.

Flax Plantation

It Starts with Flax

The creation of exceptional linen begins with an unassuming plant Flax. Cultivated for generations, flax is a remarkable gift of nature. At Pavão, we source the finest flax from Belgium, a region renowned for its commitment to quality. There, farmers carefully nurture each golden stalk, ensuring the raw material meets the highest standards.

The process is slow, intentional, and rooted in tradition. Each stem is hand-harvested and prepared with meticulous attention. Every step matters because the strength and character of our fabric start here. This is the foundation of the Essência'25 collection, where heritage meets innovation.

Craftsmanship That Honors Tradition

Transforming flax into linen is a labour-intensive craft steeped in centuries-old techniques. The fibers undergo softening, combing, and spinning—each step is designed to enhance their natural qualities. The result is a fabric that’s light, breathable, and effortlessly luxurious.

At Pavão, our commitment to excellence doesn’t end with the fabric. Each shirt is thoughtfully designed to highlight the beauty and versatility of linen. Whether it’s a Mandarin collar shirt, a linen kurta shirt, or a classic piece for formal or casual occasions, our collection brings sophistication to every wardrobe.

A Shirt That Tells a Story

When you wear a Pavão linen shirt, you’re not just putting on clothing; you’re wearing a story. From the sunlit fields where flax grows to the skilled hands of artisans, every shirt represents a journey of craftsmanship and care.

Our Essência'25 collection is designed with versatility in mind:

Each piece is tailored to elevate your look while ensuring comfort and durability.

At Pavão, linen isn’t just fabric—it’s a reflection of our values. Honest, elegant, and deeply rooted in tradition, our designs are made for the modern man who appreciates enduring quality. We believe that luxury isn’t about extravagance; it’s about authenticity and creating something that lasts.

The Essência'25 collection exemplifies these principles. By blending timeless craftsmanship with contemporary design, we’ve created a line of shirts that stand the test of time.Experience Essência'25

Explore the art of linen with Pavão’s luxury men’s clothing, the Essência'25 collection offers something for every occasion.

Redefine your wardrobe with clothing that feels as good as it looks—crafted with care, designed with purpose, and made to last.